A large Technology company based in York is looking to recruit a Marketing Executive to join their business
Immediate start for the right person
Salary £22-£26k per annum
Free car parking on site
Excellent transport links to A64
The primary function of the role is to execute, drive and evaluate campaigns and other marketing activity for the company and its chosen vendor and supplier partners.
The Marketing Executive will be able to call upon the full spectrum of marketing skills, be able to identify the appropriate tools and optimum media mix to be employed, and be able to utilise an innovative range of tactics and strategies in the delivery of said marketing activity from customer consideration to purchase. The Marketing Executive will also work with sales teams, Services practices and a additional internal stakeholders to deliver successful projects.
To recommend, plan, organise and coordinate aspects of internal and external event management for the company to achieve company- and partner-derived objectives. This may include development of project and timeline plans, venue sourcing, equipment set-up, and pre- and post-event communications.
Given the increasing importance of social media in contemporary marketing strategy, the Marketing Executive will be able to demonstrate experience and competency using social media channels:
To use appropriate social media channels to promote core product and services to existing and prospective customers, whilst strengthening the company’s brand/market positioning as an industry thought leader and customer-first consultant.
Digital, Editing & Journalism
To manage and edit marketing material, including copywriting, proofing and collating content from external parties.
Carry out updates and maintain company website information through
To devise, plan, execute, drive and evaluate marketing campaigns for the company and selected vendor partners.
To work in partnership with Campaign Managers, vendor partner representatives, sales staff and any other relevant internal stakeholders to lead and develop high-impact, outcome-oriented campaigns.
To identify effective messaging, value proposition, channels and calls to action to encourage positive behaviour from existing customers and the acquisition of new customers. This will include analysing and segmenting data from existing customers together with making recommendations relating to any sourcing of new data, as required.
This is an exciting opportunity to join a growing and progressive company so if this sounds like you then please get in touch now.
As the appointed Marketing Executive you will match the below criteria;
Excellent understanding of public and private market sectors, market trends, and the competitive landscape;
Good understanding of Channel sales processes and the role of a reseller;
Basic understanding of IT in general, networks, and business critical systems;
Have a broad understanding of the company’s commercial and non-commercial goals, and to keep up to date with strategy and progress against plan of the Sales, Partner & Marketing departments’ strategies in particular;
Be able to demonstrate a basic awareness of the companies customer base, and knowledge of our key customer and supplier contracts;
Thorough understanding and demonstrable use of the ‘full marketing mix’, including a working knowledge of the latest innovations and advancement in digital marketing and online media;
To acquire and maintain and in-depth knowledge and understanding of the companies solution practices and services portfolio.
The individual performing the role must demonstrate:
A high level of self-motivation and resilience;
A proactive and creative approach to problem solving;
Attention to detail;
A positive and enthusiastic outlook;
Accountability and pride in their actions
A high level of efficiency
An ability to make things happen, and that they are confident presenting their own recommendations and ideas at all levels and are able to influence opinion internally and externally.